Boosting brand loyalty for BASF in a price-centric market

When you go to the store, do you buy Tylenol or the generic version? Like many companies, BASF Professional Vegetation Management (ProVM) – a manufacturer of chemistries used in land management – faces generic competition.

Other Case Studies

Creating consumer interest in termite threat for
BASF Pest Control >



| Agribusiness

Effective communication means understanding your customer's needs and speaking a familiar language. Our agribusiness professionals do both. We understand agriculture as commerce and as a way of life. And we know how to build communications programs that help shorten sales cycles and carve out new opportunities. We use the latest information-research, marketing and brand-building techniques to reach the people who need to know and care about your organization. In short, we offer effective communication to keep you vigorously competitive.

Select clients include:

  • BASF Professional Vegetation Management
  • BASF Turf & Ornamental
  • BASF Pest Control

Creative and Interactive

We help companies express their distinct personalities through memorable print, video and online communications.
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