In the modern marketplace, a company’s reputation depends largely on the messages it communicates to customers and potential customers, the media, investors and employees.
Our Communicating for ActionSM
process of message development is designed around your business objectives. We collaborate closely with you and your team to establish the messaging points that will influence opinions and drive results. More than 250 companies and nonprofits have used Communicating for ActionSM
to create a sound foundation for their marketing and communications.
Communicating For ActionSM
bridges the gap that commonly exists between building awareness and actually influencing behavior. Padilla’s methodology:
- Identifies and clarifies the complexities that often hinder clear communications.
- Relies on research and stakeholder input to define messages.
- Provides a clear, comprehensive road map for reaching goals.
- Establishes measurable outcomes.
The final result is a message platform that resonates with your audiences because it expresses the value you deliver in their terms.