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FOR IMMEDIATE RELEASE
Contact: Wanda Blair
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Padilla Speer Beardsley adds Daniel Gore as director of business-to-business manufacturing practice

MINNEAPOLIS - Apr. 16, 2008 - Padilla Speer Beardsley, an independent public relations consulting firm with offices in Minneapolis and New York, announced today that Daniel Gore has joined the firm as director of its business-to-business manufacturing practice area. He will be responsible for developing and leading integrated marketing communications programs for many of the firm's clients.

Gore brings 17 years experience in marketing communications, advertising, branding and strategic planning in the industrial and medical verticals. In addition to his marketing expertise, he has significant experience in public relations, crisis management, media coaching, communications measurement and new business development.

"The significant depth of our practices is attributable to our philosophy of hiring people who have specialized skills and industry experience that clients can benefit from immediately," said Lynn Casey, Padilla Speer Beardsley chief executive officer. "Dan is a great example of this in action, and we're thrilled to have him."

Prior to joining Padilla Speer Beardsley, Gore was director of strategic marketing for E Group, and previously spent four years as manager of strategic communications for 3M Company where he worked several years prior as a marketing communications administrator in the early 1990s. Additionally, Gore has worked for J. Walter Thompson, as director of marketing communications and ran his own marketing communications agency, Creative Matters, where he served clients in the medical device industry. He also founded CF&G; Marketing Communications, a marketing communications contracting staffing agency.

Gore received a bachelor's degree in journalism and public relations from the University of Minnesota and participated in courses through the Strategic Marketing Executive Development Center at the Carlson School of Management. He is Six Sigma trained.

About Padilla Speer Beardsley
Padilla Speer Beardsley is an employee-owned, multi-specialty communications consulting firm with headquarters in Minneapolis and an office in New York. It is a founding partner of the Worldcom Public Relations Group, a consortium of 100 independently owned partner offices in nearly 100 cities in more than 30 countries on six continents. Padilla also is a founder of Lumin Collaborative LLC, an intellectual collaborative dedicated to developing next-generation communications solutions. Clients include BASF, Cub Foods, Ernst & Young, General Mills, HB Fuller, Rockwell Automation, Transamerica, UnitedHealthcare and Vital Images. The firm's Web site is www.psbpr.com.

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