Boosting brand loyalty for BASF in a price-centric market

When you go to the store, do you buy Tylenol or the generic version? Like many companies, BASF Professional Vegetation Management (ProVM) – a manufacturer of chemistries used in land management – faces generic competition.

Other Case Studies

Creating consumer interest in termite threat for
BASF Pest Control >



| Agribusiness

Agriculture sustains life. Environmental science improves life. The communication experts at Padilla are deeply grounded in both.

We’re a trusted partner to agribusiness and environmental science companies because we understand the complex nature of their industries. We know how to craft compelling narratives about the benefits they bring to life.

We combine our knowledge and skills to create innovative, integrated communications strategies. To help agriculture and environmental science clients excel in the business-to-business space. Or in the consumer marketplace.

Clients include:
  • BASF Crop Protection
  • BASF Pest Control
  • BASF Turf & Ornamental
  • Michael Foods
  • Pentair

Consumer Marketing

Influence consumers' buying decisions and bond them to your brand with our marketing insight and innovative techniques.
Copyright © 2010 Padilla Speer Beardsley. All rights reserved.
Home | About Us | How We Work | Services | Industries | News & Views | New York | Global Reach | Contact Us | Sitemap | Search