Ah, the brainstorm. That all too rare event (between 8:00 and 5:00 at least) where grown professionals are challenged to put analysis aside and wax whacko. To say the first crazy, stupid, colossal thing that comes to mind. To think big and Out-of-Box tm.Brainstorming is a big part of what we do here at PSB and the fallout isn't always pretty. But every now and then there's an idea that's just so slightly over the edge that if it was handled just right and the client was just right and the budget was just big, it would be perfect.
Rather than keep these potentially explosive ideas to ourselves, we decided to put them in the public domain. They're wild, they're fantastic, and they're possibly dangerous. Use with caution.
The Big Splash